by mroblero | Aug 27, 2025 | Drip Campaigns, Facebook Paid Ads, Funnels, Googe Paid Ads (PPC), Instagram Paid Ads
The Great Debate: Google Ads vs. Facebook Ads Both Google and Facebook Ads drive leads and sales, but they work very differently: Google Ads = Intent-based (people searching for your service). Facebook Ads = Interest-based (people scrolling, not actively...
by mroblero | Aug 14, 2025 | Branding, Drip Campaigns, Funnels, Instagram Paid Ads, Storytelling
Reels or TikTok? The Breakdown Both platforms offer massive reach, but: TikTok = Younger audience (Gen Z), viral potential. Reels = Better for older demographics (Millennials, Gen X), integrates with Instagram. Which One Should You Choose? B2C brands with visual...
by mroblero | Aug 1, 2025 | Branding, Storytelling
Why Customer Advocacy Beats Paid Ads Referrals and word-of-mouth drive 5x more sales than paid ads. But how do you turn customers into brand advocates? Here’s how: Step 1: Deliver an Unforgettable Experience Underpromise, overdeliver (e.g., surprise...