Phase 1: 🌐 The Strategic Compass (Pre-Work)
The success of the full-day session is guaranteed by robust, data-driven pre-work. We gather three critical streams of intelligence *before* the workshop begins.
Executive Interviews (Vision & Constraints)
Conduct 5, 60-minute interviews with leadership to capture the organizational **vision**, current **constraints**, and non-negotiables.
Macro/Micro Environment Analysis
Research key market trends, competitive shifts, regulatory changes, and emerging technologies that define the playing field.
Operational Audit (Current State)
Document the current process, resource allocation, and key performance indicators (KPIs) to establish a clear baseline.
Phase 2: 💡 The 8-Hour Workshop
Workshop Time Allocation
The 480-minute session is structured for intense collaboration, moving from deep analysis to strategic output across all key business areas.
Core Framework: The P-O-I Strategic Loop
We move through a complete loop of Problem definition, Opportunity identification, and strategic Implementation planning.
1. Problem Definition (P)
Deep dive into the **true underlying challenge** using the pre-work data.
2. Opportunity & Vision (O)
Align on a **Future State Vision** and the biggest market opportunities to capture.
3. Implementation & Action (I)
Develop the **first 90-day action plan** and long-term strategic roadmap.
Workshop Framework Flow
Each segment builds upon the last, culminating in a robust, defensible 1-year plan and core narrative.
Phase 3: 🚀 Actionable Outputs
The session concludes with a complete, executive-ready strategy, a core narrative, and a clear, accountable implementation plan.
Deliverable 1: The One-Page Strategic Plan
A complete document summarizing the entire strategy, acting as the "**source of truth**" for all departments for 1 year.
- Future State Vision & Brand North Star
- Core Strategic Pillars (3-5)
- Key Performance Indicators (KPIs)
- Resource/Constraint Allocation
Deliverable 2: 90-Day Priority Action Plan
Specific, time-bound tasks and ownership mapped out for immediate execution across all core business areas.
- Executive Accountability Matrix
- Top 5 Revenue-Driving Initiatives
- Core Brand Narrative Document
- Metrics for Success Tracking
Core Strategy Impact Matrix
Local SEO
Paid Ads
Streaming Ads
Reels
Brand Storytelling
Brand Strategy
Shared North Star